The self-serve alternative to enterprise trade-promotion suites
Enterprise trade-promotion management is powerful software—built for large manufacturers, priced in five and six figures, and rolled out over months. If you’re an independent brokerage, that’s the wrong tool at the wrong scale.
Enterprise TPM suites vs. TradePath HQ
Built for the agency, not the enterprise manufacturer.
| Enterprise TPM suites | TradePath HQ | |
|---|---|---|
| Built for | Large manufacturers | Independent brokers and sales agencies |
| Price | $50K–$150K/year and up | From $149/month |
| Getting started | Implementation consultants, months to launch | Self-serve 14-day free trial, no implementation fee |
| Business model | One company, many products | One agency, many principals |
| Your economics | Brand ROI only | Your commission net of bill-backs, alongside brand ROI |
| Deductions | A module in a larger suite | A broker-first recovery workflow across all your clients |
| Time to value | Quarters | Days |
Why enterprise TPM is the wrong fit for a brokerage
Built for agencies, not manufacturers
Enterprise suites model one manufacturer selling many products. A brokerage is the inverse—one agency representing many principals, each with its own terms. TradePath is built around that model from the ground up.
No six-figure contract, no consultant
You shouldn’t need a professional-services engagement and an annual contract to get your orders and commissions in one place. Trial it yourself and run it without a dedicated admin.
It shows your economics too
A manufacturer’s tool proves the brand’s ROI. As a broker you also need to see your own commission net of bill-backs—TradePath shows both, with client portals that keep your economics private.
Deductions across every principal
Instead of a deduction module scoped to a single manufacturer, TradePath gives brokers visibility across all their clients’ deductions in one place.
Common questions
Isn’t enterprise trade-promotion software more capable?
For a large manufacturer optimizing millions in trade spend, yes. For an independent agency, most of that capability is unused weight that comes with enterprise pricing and a months-long rollout. TradePath covers what a brokerage actually runs day to day.
Can TradePath measure promotion ROI?
Yes. It links promotions to actual order lift and shows the economics—both the brand’s ROI and your commission impact—on Professional and Velocity plans. It’s a post-hoc, PO-based analysis, not an enterprise forecasting engine.
What does it cost?
Plans start at $149/month with pricing published online, a 14-day free trial, and no implementation fee—versus the five- and six-figure annual contracts typical of enterprise suites.
Do I need consultants to set it up?
No. It’s self-serve. Start a free trial, add your principals and accounts, and you’re running—no statement of work required.
Enterprise capability isn’t the same as the right fit
Get the orders, commissions, deductions, and promotion ROI a brokerage runs—without enterprise pricing or a rollout project. 14-day free trial, no implementation fee.